Image by TheDigitel
The College of Charleston Office of Tourism Analysis has released their findings on how much dough Charleston Fashion Week brought into town this year, and, at $1.7 million, it's a nice chunk of change.
According to onsite and online surveys, the average 34-year-old attendee spent anywhere from $168 - $202 a day in the Holy City. Charleston Fashion Week is a five-night event, so those numbers really add up. Interested in what else the analysis team found?
Here's more information form the official press release:
While Charleston Fashion Week has been accredited with catapulting the careers of aspiring Southeast designers, the 2010 Economic Impact Study recently made public by the College of Charleston Office of Tourism Analysis confirms the five-night celebration of the region’s fashion and design community also helped boost the local economy by $1.7 million. According to onsite and online surveys, the fourth annual Charleston Fashion Week® held in the heart of the historic city, drew visitors in from across the country, with as much as a third coming from outside the tri-county area to attend the event. Compared to the average Charleston tourist, $168, CFW visitors spent $34 more per day ($202) on food, lodging, and area shopping.Other data by the College of Charleston School of Business revealed:Non-local CFW attendees stayed an average of 3.6 nights in Charleston, 78% of the non-local attendees stated they came specifically to attend Charleston Fashion Week®, CFW attendees spent an average of $5,000 per year on fashion and planned to visit participating retailers, 40% of CFW attendees reported a household income of more than $100K, the average age of attendees was 34-yr old while 16% were full-time students and 22.5 jobs created during the five-day event###